Robo 3D

Robo 3D is a consumer-focused 3D printing company that made advanced manufacturing technology accessible to mainstream audiences — most notably becoming one of the first consumer 3D printer brands to sell through Costco at national scale.

I led full-stack digital marketing and e-commerce execution supporting two product launches and the Costco retail expansion. The challenge was translating a technical, enthusiast-driven product into a mainstream consumer proposition — acquiring new customers outside the core maker community while supporting a retail launch that required coordinated digital, e-commerce, and channel marketing execution at scale.